Hi, I’m Amanda Ricks, and I’m a Social Media and Digital Marketing Specialist located in Toronto, Canada.
We help Toronto area professionals and small businesses build and optimize; social-digital marketing that is always ethical, transparent, organic, and community-oriented.
My specialty is the people-first aspect of marketing.
Why people-first, and how can this help you?
First, let’s acknowledge that these days we have at our disposal numerous data sources, digital, and AI tools and these resources allow us a never before seen insight into what works and what doesn’t in marketing. Specifically, they can show you what you need to focus on in your marketing strategy and how to implement that focus.
Then we have some of the original digital tools of marketing like social media, blogging, and of course, every business should have at least a website.
So, if you need assistance with any of the above-mentioned tools my years of experience include expertise in creating, building, and optimizing all of these digital tools to your best advantage.
But, ultimately, it’s your people, customers and clients, who drive the success of your business. They can make or break your business. Right?
As the revered Father of Marketing, Philip Kotler taught,
“marketing really is about all things human.” – Mark Schaefer, from his book, “Marketing Rebellion, The most human company wins.” 2019, page 52.
Specifically, marketing is a combination of psychology, sociology, and anthropology. With that in mind, it’s not surprising that these subjects were my focus when I studied at York University in Toronto.
So, if you are a Toronto area business or professional and need help creating, fixing, or optimizing your digital profile or strategy, with a focus on people-first, give me a shout.
Please contact me via my contact page and let’s talk about your digital marketing needs.
Best wishes, Amanda
I have worked with Amanda for over a year and continue to be impressed by the social media savvy she brings to the table. Her understanding of the difference between strategy and tactics is refreshing. She responds quickly to request and her responses are thoughtful and always grounded in an analytics-and customer-first view of the … Read more
As a writer, you’ll find that other writers are very supportive. Several provide spot-on advice. Here are a few great sites that come to mind: Amanda Ricks……………………Social Media is her forte.
(Amanda’s) work as a social media expert is impressive.