The Best Social Media Image Cheat Sheet, At Last

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I have finally, after clamouring around the internet for years, found the wonderful Louise Myers and her excellent and very clear Visual Marketing Blog. And of course, on Louise's blog, she has an equally excellent and easy to follow social media cheat sheet for visual content. At last! Thank you, Louise, for clarifying, at last, this … Continue reading The Best Social Media Image Cheat Sheet, At Last

Hey Google, This May Be Why People Are Ad Blocking

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I don't want to block all ads, quite a few of my friends have ads on their websites, and I want to support them. But, Google, I think you should know why people are ad blocking. Or at least a few of the reasons. I tend to use Google for many of my online searches, primarily … Continue reading Hey Google, This May Be Why People Are Ad Blocking

Who Is Your Audience?

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If you have a blog and are online the type of blog that you want to have is important. Depending on your goals your audience will be entirely different. And whichever type of reader you hope to attract dictates many other aspects of how you blog.

Are Influencers Really Influencing Anything?

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Not long ago a couple of the latest lists of so-called, social media and marketing “Influencers” were published. Congratulations to all of the deserving influencers. These latest lists looked quite impressive because the authors had included backup information about the process and criteria used to create these bills of influence. Because there were data and calculations listed … Continue reading Are Influencers Really Influencing Anything?