So, what are Toxic Links?

You could say that links run the web. Every time we create content on the internet, a link is created, and all of us use those links to give other people the directions to our content, website, and blog. We share links to informative, funny, and cool stuff. Links are the web’s pathways to things … Read more

The problem with proven

nothing proven in marketing except change

The word, proven, is vastly overused in marketing. Perhaps it should be officially banned. As we all know, the only thing that stays the same is change. This concept is even more accurate in the ever-evolving world of digital marketing. What worked yesterday or today probably won’t work tomorrow. Right? This circumstance can be frustrating … Read more

Details Are Important.

amandaricks.com/details-are-important-header/

Yes, it’s true, details are important, especially in some circumstances. What do I mean by that? Keep reading. There’s a new Sushi Restaurant in my neighbourhood. One of a few new small niche restaurants that have opened recently. When you walk past this one, everything looks comfortable and inviting. The large open front window shows … Read more